Without having a storefront sign on the building in Boston, Lowell, Worcester, Cambridge, Saugus, MA, and the surrounding areas, how will anyone know that you are there, or even what you do?
At Park Press Printers, we help you to create eye-catching storefront signs that stand out and don’t blend in with the rest of the signs that we all see on a daily basis. When it comes to the best storefront sign you can have, there are many factors to consider. For example, will your storefront sign be flat against the wall, or will it stick out to be read on both sides? What size does your storefront sign need to be? Larger is obviously easier to read, however there may be limitations such as the amount of space you have to work with, along with municipality requirements that may keep you from going too large. We will work with you to make your storefront sign not only visible to everyone, but memorable as well. Contact us today to get started on your eye-catching storefront sign design.
Top Things to Keep in Mind
There are several important points to keep in mind when you are working on designing your new storefront signs. First is to have your sign legible, especially from a distance. If people have a hard time reading your sign, even up close, you’ve missed the mark. The colors you use on your sign should also be deliberate. You want colors that will stand out from the rest, but these colors should also be ones that are used throughout your business for continuity.
Contrast is an important part of your sign, and will help with the readability factor. Your storefront sign should also be proportional to your storefront and not be too big or too small as it will look out of place. Finally, through the use of creative elements, unique materials, special lighting, and other elements, you can make your sign memorable to everyone that sees it.
Put Yourself in Your Customer’s Shoes
Many times, the business owner has a vision for what they think will be the perfect storefront sign. And while they don’t have bad ideas, they haven’t put themselves in their customers’ shoes. When looking at the sign idea as a customer, does it convey the right message? Are the colors complementary or do they clash? Do you know what the business is or does, or is it a mystery? Looking at things from a different perspective will give you the right approach for your storefront signs.
When it comes to your storefront sign, you want to make a lasting impression right away with it in Boston, Lowell, Worcester, Cambridge, Saugus, MA, and the surrounding areas. Our team at Park Press Printers has been helping clients make storefront signs that capture attention and leave a memorable impression with everyone who sees it. Contact us today to get started with your new storefront sign.
